Thoughts
On Marketing

January 31, 2023

Why Your Business is Losing Customers: The Impact of Awful Branding and Poorly-Made Websites

Businesses that invest in their branding and web design can reap the rewards of increased sales and revenue. A well-designed website and strong branding can help a business establish trust and credibility with potential customers, while a poorly-made website and awful branding can harm a business's reputation and lead to lost customers. In today's digital age, first impressions are more important than ever. Make sure that your business makes a great first impression with a well-designed website and strong branding.

January 30, 2023

Unlocking the Power of Web Design: How to Use Psychology and Emotion to Drive Consumer Decision Making

Web design is a crucial aspect of consumer decision-making. It plays a significant role in how consumers perceive and interact with a business. As Rory Sutherland highlights in his book Alchemy, web design can be used to create an emotional connection with consumers, create a sense of urgency and scarcity, build a brand's reputation and ensure accessibility.

January 28, 2023

Webflow vs WordPress: Why Webflow is the Better Choice for Web Design

The blog post discusses the reasons why Webflow is a better choice than WordPress for building websites. The main reasons are: Webflow allows for complete creative control over the design and layout of a website, it is a powerful and flexible platform when it comes to building websites that are optimized for search engines, it is more secure than WordPress, and it is more cost-effective than WordPress as it includes all the necessary tools to build a website and is much easier to maintain and update.

December 26, 2022

What Is Responsive Web Design?

Responsive web design is a design approach that ensures that a website's layout and content are optimized for viewing on any device, regardless of the screen size or resolution. This is accomplished through the use of flexible grid layouts, flexible images, and media queries, which allow the website to adapt to the size and capabilities of the device being used to view it.

December 19, 2022

High Performing Websites, What Do They Look Like?

Investing in a high performing website can be a smart move for any business, large or small. By ensuring that your website is fast, easy to use, and secure, you can improve the user experience, increase credibility, and enhance your marketing efforts. All of these factors can contribute to the success of your business and help you reach more potential customers.